The MoneyMuseum is backed up by the Sunflower Foundation as its supporting trust. Its name was not chosen haphazardly. It expresses the philosophy on which the MoneyMuseum and quite generally the work of Jürg Conzett, the founder of the trust, are based. The sunflower stands for munificence, balance, harmony and abundance in the positive sense, but also for chance and individuality. (weiterlesen…)

But let us first consider the principles according to which the sunflower arranges its seeds. It is a matter of two laws which we come across in nature, art, architecture, music and many other areas in innumerable places: the Fibonacci sequence and the golden section. (weiterlesen…)

What is surprising is the frequent occurrence of the golden section and the Fibonacci numbers in nature. These structural principles are most conspicuous in the arrangement of leaves and in the inflorescence of some plants, for example in the sunflower, in certain kinds of cabbage, fircones, in many species of palms and in the petals of a rose. (weiterlesen…)

Many architectural buildings in antiquity, for example the Parthenon Temple on the Acropolis in Athens, reveal the proportions of the golden section, at least approximately. (weiterlesen…)

Closely related to the golden section, the pentagram, is a regular, five-pointed star formed by the diagonals of a regular pentagon and in antiquity was considered to be a magic sign. (weiterlesen…)

The American-French mathematician Benoît Mandelbrot is very largely responsible for the interest in fractal geometry and the chaos theory that emerged in the 1980s. (weiterlesen…)

Around 1600 Johannes Kepler – known for the Kepler Laws of the movements of planets – discovered the relationship between the Fibonacci numbers and the golden section. He observed that the relationship between a number in the Fibonacci sequence and the previous number more and more closely approaches the irrational number Φ ((phi)) the longer the sequence is continued. And Φ describes nothing other than the golden section. (weiterlesen…)

In the late 1920s the American mathematician Ralph Nelson Elliot developed an analysis of the share market, which was later called the Elliot Wave Principle. (weiterlesen…)

Let us return again to the sunflower idea as philosophy. Jürg Conzett regards the individual spirals of the sunflower as metaphors for persons. Persons with preferences, abilities and talents. Just as a sunflower grows and thrives, so, too, growth and success are experienced by people when they recognise and make use of their talents. No matter whether he or she is a dancer, an artist, a businessman or a scientist: whoever is aware of what he enjoys doing and can do well will be successful, and success will always result in new success. In the Bible it says: “For whosoever hath, to him shall be given, and he shall have abundance.” (weiterlesen…)